Hard Water Shampoo
Resolves hair fall, flaking, and/or damage to hair due to hard water. Gently, and effectively remove product deposits and mineral ions for cleaner, healthier-feeling hair.
- CLEANER, LIGHTER-FEELING HAIR IN EVERY WASH - Gently and effectively removes mineral ion deposits created in hard water, or product deposits from styling, deep conditioning products.
NOTE: First few washes will remove product deposits which can lead to hair feeling a little rough. Use of the iluvia Squalene Restorative System will help improve cuticle elasticity and restore natural structure of hair.
- DESIGNED FOR HARD WATER / SALTWATER - Mineral deposits can occur from using hard water (high in Calcium, Magnesium), water with high iron or heavy metal content. Nearly 70% of India (including major cities like Delhi, Noida, Gurgaon, Chennai, Pune, Bengaluru, Hyderabad) receives hard water in the water supply as per studies. Groundwater, borewell water also tends to have high mineral content. Residents in coastal areas, countryside, and countries using desalinated water such as the middle east and other coastal areas. may also find high TDS content in the water.
- PROFESSIONAL SOLUTION FOR HAIR CONCERNS - Salon professional trusted formula to solve hair and scalp concerns. Deposits are a leading cause for flaking of the scalp, blocking of pores, and consequent thinning of the hair fiber. Deposits also alter the structure of the hair, not allowing cuticles to close (lay flat) which results in hair that feels sticky, rough, and limp (flat). Removing such impurities can significantly improve hair health and quality, reduce frizz, and prevent further damage. Pair with the iluvia Squalene Restorative System + Intensive Serum for best results for long or damaged hair.
- GENTLE CLEANSING, pH BALANCED FORMULA FOR DAILY USE - Mild formulation, designed to work in hard water areas over frequent use. Advanced water-soluble silicones minimize product deposits while keeping hair and scalp cleaner. Reduced metal ion concentration means lighter feeling, squeaky clean, soft hair that have significantly improved volume. Proven safety with dermatologically tested results for hypoallergenic and skin compatibility.
NO SLS • NO SLES • NO PARABENS • NO PHTHALATES • NO DYES • NO COLORANTS
SAFE FOR COLORED & TREATED HAIR (Keratin, Cysteine, Straightening, Smoothening, Botox) • PROFESSIONAL FORMULA • AVAILABLE AT LEADING SALONS
PETA REGISTERED 100% VEGAN & CRUELTY-FREE • HYPOALLERGENIC • TESTED WITH DERMATOLOGISTS
Emulsify an adequate quantity of shampoo with water (mix till it forms a thin jelly-like liquid) before spreading onto wet hair and scalp.
Avoid detangling or pulling hair during shampooing. This should be done post conditioner application only. Use a wide-tooth comb or special detangling brush.
SALON STYLIST TIPS -
Always use lukewarm water to wet hair to help open pores for better cleansing.
Professional Shampoo is designed with higher quality and quantity of cleansing agents. This allows for better cleaning with a 'lesser' product vs a regular shampoo making it a greener and more eco-conscious choice.
SALON STYLIST NOTE -
SLS, SLES free products will not lather as much as normal sulfate products. Lather formation does not affect the cleaning efficacy of products.
Hot water is dehydrating for hair and can create long term damage to hair chromophores and increase frizz.