Does your thin and fine hair appear lifeless and dull despite all the attempts to revitalize it? This is a sign that there's something wrong with your current hair care regime.
To tackle the loss of volume, it is essential to look into the factors that cause the problem and one of them might be hard water. With about 70% of the country receiving hard water, it is most likely the biggest reason for hair loss & hair thinning. The accumulation of calcium buildup and crystallization of minerals on the hair and scalp, caused by hard water, can make typical hair care products less effective, eventually causing the hair to appear limp and weak.
Additionally, hard water affects hair elasticity which also affects hair volume and is an important aspect of hair health. It is often overlooked due to the lack of information in this space. To know more and improve your hair care routine, here is a comprehensive guide with tips & information on how to maintain hair elasticity.
It's fair to say that hard water causes hair damage and makes fine hair even worse. So, the first step to reversing that damage is investing in a shampoo that can undo all the ill effects of hard water and make hair more voluminous. The Hard Water Shampoo by iluvia effectively removes mineral buildup. It does this with naturally sourced chelating agents that bind to metal ions deposited from hard water and gently remove them. Additionally, the shampoo mildly conditions the hair while utilising advanced water-soluble silicones to neutralise the charge on the hair and prevent further accumulation of metal ions. Thus protecting the hair from further damage and making it appear noticeably lightweight and voluminous.
A cleansing routine isn’t complete without a conditioner that complements the shampoo. Our Squalene Restorative Conditioner improves hair elasticity and strength of hair, preventing breakage and hair loss, thus affecting volume. Squalene is naturally produced by your skin cells. It mimics the skin's natural oils and is an excellent emollient. But in your 20s and 30s, the amount of squalene produced by the body significantly decreases. Choosing hair care products that contain squalene can dramatically improve hair health and also contribute to voluminous hair.
The Squalene Restorative Conditioner contains 100% plant-derived Olive squalene that is vegan and safe for daily use. It is designed to be lightweight and non-greasy, leaving your hair looking bouncy and radiant without weighing it down. Olive Squalene Oil in this formulation improves the hair's elasticity and strength, reducing the likelihood of breakage and frizz. It also contains pure Argan Oil and rice extract that further enhances shine, making it as smooth as ever.
The Volume Restoration System consisting of the Hard Water Shampoo and Squalene Restorative conditioner is a perfect addition to your routine if you want voluminous, bouncy hair! Every iluvia product is crafted through extensive scientific research, offering a range of vegan and cruelty-free options free of parabens, sulfates, and artificial dyes. Safe for sensitive skin and hypoallergenic, the products are highly recommended by professional salon stylists.