How To Protect Hair from Pollution? We’ve Got the Secret!

How To Protect Hair from Pollution? We’ve Got the Secret!

We all know how bad air pollution is for our general health and the environment. But did you know that pollution isn't just harming your physical health and the planet; it's also wreaking havoc on your hair? Environmental aggressors cause oxidative stress on the hair, leading to problems like dryness, breakage and even hair loss. So, let’s take a look at how to protect hair from pollution so you can keep your hair healthy and beautiful against all odds. Get ready to uncover the hidden dangers lurking in the air. Let’s dive in!

Split Ends and Breakage

Long-term exposure to air pollution can cause pollutants and contaminants to penetrate the hair shaft, weakening the hair fibres. This damage to the overall structure and proteins of the hair can give rise to breakage, split ends, brittleness and a rough, straw-like texture. This deep-rooted damage can also eventually lead to hair thinning and loss.

Dullness and Lack of Shine

When it comes to hair, pollution doesn't just stop at causing hair loss and breakage. Another sneaky way it affects your locks is by leaving them dull and lacking the shine they deserve. As pollutants build up on your hair and scalp, they coat them with a layer of dust, soot and grime. Not only do these particles that settle on the hair make it appear dull and washed out, but they also create a barrier that prevents hair care products from working to cleanse and repair your hair. This also contributes to your hair looking flat and lifeless.

Frizz and Unmanageability

The buildup of pollutants can disrupt the natural balance of oils in your hair, leading to frizz and difficulty styling. As air pollution also depletes the hair of its oils, this is another way it causes dryness and further exacerbates frizz. Addressing frizz caused by pollution is essential not only for achieving smooth and manageable hair but also for maintaining the overall health and appearance of your hair. This can help protect hair, prevent further damage and set the stage for healthier, more vibrant hair.

Scalp Irritation and Inflammation

These external aggressors can also contribute to scalp irritation and inflammation, leading to discomfort and potential damage to your scalp. Pollution can block the pores on your scalp, leading to irritation and inflammation as your skin tries to rid itself of the buildup. Inflammation can further weaken hair follicles and affect the health of your hair at the root.

Colour Fading and Damage

Pollution doesn't just affect the health of your scalp - it may also significantly affect your hair's colour and general appearance. The natural oils in your hair that give it lustre and vitality can be stripped away by the pollutants and chemicals in the air, leaving your hair looking dull and causing colour to fade. Additionally, pollution can weaken the protein structure of your hair, making it more susceptible to damage from styling tools and other environmental factors. To protect hair from colour fading and damage, cleaning and nourishing it regularly with products designed to remove impurities and strengthen strands is essential.

Protect Hair from Air Pollution with iluvia

You need more than simply a barrier between your hair and the outside world to keep pollutants out of your hair if you want to protect hair from pollution. What you need is a multifaceted hair care regimen that repairs the hair and restores it to its natural glory, guards against future damage and shields the hair from contaminants.

Say hello to the Pro Maintenance System by iluvia. This three-step hair care routine is all you need for an all-round solution against pollution and hair damage. It includes the Sulfate-Free ShampooHair Repair Mask and Hair Protection Serum – a combination of products made with natural ingredients that love your hair.

Pro Maintenance System

Start by squeezing a generous dollop of the Sulfate-Free Shampoo onto your palm. Lather it into your hair nicely and massage your scalp before rinsing it out thoroughly. Built from the ground up, this shampoo is made for porous and damaged hair. The micro-emulsion composition ensures it cleans the hair gently but effectively, reducing frizz and dryness. It preserves the natural lipid barrier and shields the scalp and hair from further damage. It also contributes significantly to the prevention of hair loss, giving you manageable, soft and supple hair. You’ll notice the difference as soon as you wash it for the first time, and your hair will look flawless even in humid or polluted conditions.

Sulfate-Free Shampoo

Apply the Hair Repair Mask to your hair, starting at the mid-length and working your way down after shampooing. The unique moisture-repelling formula of the hair mask helps manage frizz caused by humidity. It draws moisture away from the hair to help the scalp and hair return to their normal moisture-oil balance. It fortifies hair, reduces the risk of breakage and leaves it with a long-lasting softness.

Hair Repair Mask

After rinsing out the hair mask, the last step includes applying the Hair Protection Serum for hair protection against external factors. Enriched with Baobab Seed Oil, Olive Squalene Oil and Argan Oil, the serum protects the hair from environmental damage, such as moisture, UV rays, humidity and, most importantly, pollution. It also safeguards your hair from heat damage caused by styling tools.

Hair Protection Serum for hair protection

The effects of pollution on hair cannot be underestimated. With the right hair care products, you can shield your hair from damage and maintain its health and beauty.

Protect your hair from pollution and keep it looking fabulous. Visit today!