Are you making these 3 common hair-drying mistakes?

Are you making these 3 common hair-drying mistakes?

When it comes to hair care routines, you probably have a carefully curated one. But there’s one part that often gets overlooked. How you dry your hair after stepping out of the shower is a simple but extremely important aspect of maintaining hair health.

Are you guilty of making these 3 common mistakes when drying your hair? Keep reading to find out.

Not air-drying correctly

While there is no such thing as the best way to dry hair, air drying is among one of the safest ways to let your hair dry. However, you need to ensure the wet strands don’t tangle or lend themselves up for breakage easily. A few drops of iluvia’s Intensive Hair Care Serum is enough to work its magic and leave you with soft hair that is free of knots. By making hair manageable, the Intensive Hair Care Serum also makes hair easy to style after a wash.

Not using heat protectant while using a hair dryer

Regardless of the difference between a hair dryer and blow dryer, one thing is certain - your hair will not react kindly to being exposed to high heat, especially if it’s above 300°F. High heat strips natural oils from hair, changing hair protein's structure. Hair is at its weakest when it’s wet, and side effects of using a hair dryer regularly include dry, brittle hair that has lost its elasticity. So, it’s crucial that when you blow dry hair, you use a protective serum that prevents damage. iluvia’s Intensive Hair Care Serum effectively creates an insulative barrier between high heat and hair. It contains the goodness of pure Moroccan Argan Oil, Olive Squalene Oil and Baobab Seed Oil and also works towards restoring your hair’s lipid barrier. Whether you are about to blow dry long hair after a wash or about to blow dry and style hair before heading out for an occasion, the Intensive Hair Care Serum by iluvia deserves to be an integral part of your self-care kit.

Not towel-drying correctly

While it may seem like second nature, a few things many of us tend to do while using a towel to dry hair actually end up causing damage. Firstly, rubbing the towel vigorously or too aggressively can play a big part in hair breakage and tangles. Secondly, a regular bath towel works just fine for skin, but it could be too rough for hair – the recommendation is to opt for a microfiber towel instead, as its finer fibers will glide smoothly over hair without causing friction a regular towel does.

Moreover, leaving wet hair wrapped in a towel for prolonged periods contributes to breakage and hair loss. And finally, not using a high-quality serum after towel drying also leads to tangles and breakage. The right use of iluvia’s Intensive Hair Care Serum will do just the trick – it will make hair smoother, lustrous and easily pliable. It will also reign in the frizz, leading to gleaming hair that is bound to make heads turn.


Drying your hair incorrectly can undo all the benefits of using the right hair care products and in fact, cause damage. Whether you prefer to air dry, towel dry, or blow dry hair, it’s crucial to supplement it with iluvia’s Intensive Hair Care Serum. The versatile, light-weight and non-sticky serum is just what your hair needs. Shop now!