Hair Serums: The Do’s, Don’ts & everything you need to know

Hair Serums: The Do’s, Don’ts & everything you need to know

An everyday hair care routine is pretty simple and it usually involves using a shampoo and conditioner. However, it is well worth considering adding another important product to the regimen - and that’s a hair serum.  Maintaining and enhancing the natural hair texture requires more than just a cleansing routine and this is where a good hair serum comes into play. 

Why Hair Serum?



Hair serums come in various consistencies and formulations, what matters is that you pick the right one for your hair type. Simply put, a hair serum is a styling product that coats the surface of your hair to tackle hair concerns like frizz, dryness, tangles, and negative impact from environmental stressors like heat, pollution, among others. age and pollution. It also helps replenish lost lipids and protects hair cuticles from damage. 

Here’s how to work the idea of a hair care serum into your routine: Use it as a pre-styling treatment, in between washes, after your hair cleansing routine, as a leave-in product, or even as an overnight hair mask.

However, the key to getting the most benefits from it is using it correctly. Regardless of your hair care concern, we’ve covered the dos and don’ts, including the best way to use a hair serum.

The Do’s

  1. Find the right one for you

Every hair serum has different kinds of formulations that target specific hair concerns. Finding the right one to add to your arsenal of hair care products is your first step.

  1. Use a little

A little can actually go a long way in this case. Take a small amount in your palms, rub them together and then distribute the serum evenly from the mid-lengths to the end of your hair.

  1. Make it a part of your regime

Hair Serums can be used as often as required, so making it a part of your daily routine is easy. The iluvia Intensive Haircare Serum, for example, is lightweight, non-sticky and made with 3 power oils: Pure Argan Oil, Baobab Seed Oil and Olive Squalene Oil which contributes to a host of benefits and makes brushing much easier.

The Don’ts

  1. Avoid applying it on the scalp

Serums are strictly for the lengths of your hair. Applying it on your scalp can clog the pores and cause buildup.

  1. Don’t apply to unclean hair

If your strands appear oily, it’s not the right time to apply serums. This way, your hair won’t feel heavy or sticky. Serums are used to keep out dirt and grime, and applying them on unwashed or unclean hair beats the purpose.

  1. Don’t skip the serum while using heating tools

Heating tools can damage hair cuticles and cause hair fall. They are also the main culprit when it comes to dry and damaged ends. To protect hair from these issues, it is advisable to use a heat protectant serum that acts as a barrier, keeping your hair safe from damage.

Can a hair serum be used daily?

Yes. Hair serums infuse the hair with nutrients that keep it well-moisturised. Despite being silicone-based, they contain ingredients that wash away easily after a shower and barely leave any residue behind. So, as long as you wash your hair about 3 times a week, you’re good to go. But if you’re someone whose hair appears oily, it’s best to limit the use of hair serum and only apply it when necessary.

What next?

Love the idea of hair serum but not sure which one’s the best bet? We recommend our Intensive Hair Care Serum. Its lightweight and non-sticky formula makes it perfect for regular use. The best part is that it contains ingredients like Moroccan Argan Oil, Olive Squalane Oil and Baobab Seed Oil that helps restore the hair’s lipid barrier, fight brittleness & frizz thereby making tangle-free and more manageable. Additionally, it is 100% vegan, cruelty-free, and contains no parabens, sulfates or phthalates. 


Whether you have curly hair, wavy hair or straight hair, serums can completely change your hair care routine for the better. The way to proceed is to understand your hair type and texture and apply it in the correct way.