Haircare made easy: Find your fit with Iluvia 3 wash challenge today

Haircare made easy: Find your fit with Iluvia 3 wash challenge today

Have you ever tried a new shampoo only to realise it’s not for you, but you’re stuck with the full bottle? You may not be alone. With so many choices in the market, choosing a new shampoo or hair care product combination can be overwhelming. And once you consider that you must account for your hair type and lifestyle before deciding, it can be all the more confusing.

One way is to get to know your hair type, and you can find the details you need here.

At iluvia, we know that a one-size-fits-all approach to hair care never works, which is why we have curated a range of product combinations for all types of hair and lifestyles. If you’re unsure which hair care system is best suited to you, iluvia’s 3 wash challenge is made for you!

With results seen from the first wash itself, you will want to take advantage of this challenge!

How does it work

3 wash challenge kits

If you have any of the below hair concerns, you can choose from these 3 wash challenge kits. This unique challenge lets you pick three products, including shampoo, conditioner/mask and serum, in conveniently-sized vials so you can try them out before ordering more.

Pro Hair Care System

  • For normal to oily hair types
  • Protects from hard water damage

Start by washing your hair with the Hard Water Shampoo. As the name suggests, the shampoo removes metal ion deposits in hard water while gently cleansing the hair and scalp. It prevents hair fall and hair breakage and gives you softer, stronger hair.

Your next step should be applying the Squalene Restorative Conditioner, made with plant-derived olive squalene. It improves the elasticity and strength of your hair, also controlling frizz and making hair shinier and smoother.

Your last vial is the Intensive Hair Care Serum. A few drops of this serum dabbed into your freshly washed hair will make it more manageable, tangle-free and glossy. Enriched with Moroccan Argan Oil, Olive Squalene Oil and Baobab Seed Oil, it also works as a heat protectant and is a pre-styling essential if you’re a big user of tools like hairdryers, straighteners, curling irons and so on.

improve hair strength with pro hair care system

Pro Maintenance System

  • For normal to dry hair types
  • Strengthens and softens damaged hair

Step one of the Pro Maintenance System is washing your hair with the Sulfate Free Shampoo. The mild, pH-balanced shampoo has a unique Micro Emulsion formula to gently cleanse damaged or porous hair. It prevents dryness, breakage and frizz, making it ideal for dull, dry, damaged hair.

Follow up the shampoo with the Hair Repair Mask that is made to repel moisture. The humidity-resistant and anti-frizz mask prevents hair damage caused by environmental pollutants. It also tames frizzy hair, giving you long-lasting softness after each use.

The last step of this hair wash challenge is the Hair Protection Serum. Specially made for those with thick, heavy, frizzy and coarse hair, it protects hair from humidity and heat styling damage. Apply a few drops after washing and conditioning your hair for soft, tangle-free hair or before styling to shield your hair from the heat.

protect your hair from heat and damage

Repair Reviver System

  • For wavy, curly and coily hair
  • Retains and defines natural hair texture

This three-product routine includes the Repair Reviver Shampoo, Repair Reviver Mask and Hair Protection Serum. The mild, pH-balanced shampoo not just cleanses the scalp and hair but also naturally enhances waves, curls and coils, making it essential in your curly hair routine. It's also perfect for hair repair treatment in the case of damaged or porous hair, reviving its softness and strength. Next, apply the Repair Reviver Mask to preserve the hair's natural shape and texture by enhancing the hair molecules' cross-links. Don’t forget the last step – the Hair Protection Serum. A few drops gently will protect your hair from heat and damage, which is why it is a wavy hair routine must-have.

hair care routine for coloured hair

Colour Lock System

  • For coloured, bleached and chemically treated hair
  • Prevents colour bleed and pigment degradation

Coloured, bleached and highlighted hair deserves a hair care routine of its own. That’s why this trial kit comes with the Colour Lock Shampoo, Colour Lock Mask and Hair Protection Serum, each with their own benefits for this hair type.

Washing your hair with the Colour Lock Shampoo will cleanse the hair, preventing colour bleed and degradation, and also maintains the colour vibrancy for much longer than an average shampoo.

Apply the Colour Lock Mask to damp hair, and wash it off with cold water. This will enhance colour retention, prolong the life of the colour and prevent frizz, breakage and dryness.

The last vial in this trial pack is the Hair Protection Serum, which will shield heat damaged hair and harm from pollutants and also make it look shiny and glossy.

Hair Protection Serum for heat damaged hair
So get started on your hair care journey today. Take the iluvia 3 wash challenge today and try some revolutionary products that will be game-changers to your hair care routine. Sign up today at